CRM, chatbots, and website inquiry automation

We help prevent customers from getting lost after submitting a form: connecting notifications, spreadsheets, CRM, chatbots and simple automation workflows.

What is needed to estimate an integration

Payment, shipping, CRM, or API integration starts at $360, and a Telegram bot or chatbot starts at $420. PWA, customer account area, and role development is a separate service starting at $3 200. These are different scopes of work, not one universal integration at the minimum price. Current price guidelines are in the automation price list.

For an estimate, send the CRM name, a link to its API documentation, a list of fields and statuses, and a description of who should receive inquiries. Passwords and keys are not needed for the preliminary estimate. Before development, we check whether the API is available on your plan and what limits apply.

Example workflow: a website form creates an inquiry, the sales representative receives a notification, and resubmitting does not create duplicates. Online booking example shows customer and sales representative interaction using test data. If you need a ready-made WordPress solution, review its capabilities and limitations separately WA Store CRM: purchasing a plugin and custom integration are separate offerings.

The Web Alchemy approach

Tasks, process and work results

We configure the inquiry journey after the click: forms, Telegram, CRM, Google Sheets, email, payments, delivery, portals, and APIs, so representatives do not lose inquiries.

What can be automated

Automation removes manual work where the business loses time: form processing, follow-up messages, data transfer, inquiry segmentation and status tracking.

  • Sending website inquiries to Telegram, CRM or Google Sheets.
  • Chatbots for consultations, lead qualification, and support.
  • API integrations with payments, shipping, stock or external services.
  • Analytics events for forms, buttons, calls, and sales.

Who needs automation

Automation is useful for service businesses, online stores, B2B catalogs, and companies where inquiries come from several channels and are easily lost between representatives.

  • There are many recurring customer questions.
  • You need to respond quickly to inquiries from ads and SEO.
  • Representatives work in a CRM, Telegram, or spreadsheets.
  • Account areas, order statuses or personalized flows are needed.

CRM integration: more than sending a form

We agree on which fields the website sends, how duplicates are identified, who receives inquiries and what happens if the service is unavailable. We estimate the integration after checking your CRM's API, plan and limitations.

  • A schema of fields, statuses, sources, and responsible staff.
  • Checking webhooks, duplicate events and error handling.
  • An event log without secrets or unnecessary personal data.
  • Failure notification and an agreed redelivery procedure.

What we check before launch

We test more than the successful scenario. It is important that repeated clicks do not create extra orders, payment failures do not grant access, and notifications reach the right manager.

  • A test inquiry and verification of CRM fields.
  • Duplicate events, API timeouts, and recovery after failure.
  • Access roles and hidden server-side keys.
  • Providing instructions and agreeing on integration support.

Portfolio examples

Useful before you start

Questions before starting

Can you connect an existing CRM?

Yes. We review your CRM's API, inquiry fields, statuses, and responsible sales representatives, then configure data transfer from the website.

Which Is Better: a Chatbot or an AI Consultant?

A chatbot works well for standard flows and buttons. An AI consultant is better suited to more complex questions, preliminary project estimates, and preparing an inquiry.

Can an online store be automated?

Yes. Payments, delivery, product imports, stock updates, CRM, email notifications, analytics, and a customer portal can be connected.

Next step

Need to understand which format is right for you?

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